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Marketing Research...


SullivanHayes Companies Northeast has the latest in demographic and mapping software, as well as state of the art aerial software and an extensive aerial library.  Our in-house marketing and research specialists can provide swift response to client requests with various types of demographic reports, custom computer-generated maps tailored to client requirements, labeled aerials, and information on every major shopping center throughout the New England and upstate New York. Output is done on our in-house, high resolution printers and plotter enabling us to generate poster size images of maps and aerials.

Below is a sampling of the many tools available to help in the decision making process for the retailers, landlords and developers we represent.

Demographics
The demographic report contains population, socioeconomic, and housing characteristics from the latest, and most accurate U.S. Census data available. It also contains current year estimates and five year projections for selected variables. The reports can be calculated on concentric rings, polygons (trade areas) or drive-time/drive-distance regions.  These reports range from a one-page summary to a nine-page full demographic report.

Sample Report - Hover over the thumbnail image with the mouse pointer to view the larger image...

Sample Graphic Profile - Hover over the thumbnail image with the mouse pointer to view the larger image...

Trade Area Maps
Trade area maps can be tailored according to our clients needs.  Whether it is based on census tracts, radius rings or a custom polygon, custom trade area maps are created in our in-house marketing department.  After a specific trade area is created, we then run a full demographic profile based on that trade area. Trade area maps are available with thematic shading, dot density or overlaid on a digital aerial.

Sample Trade Map - Hover over the thumbnail image with the mouse pointer to view the larger image...

Aerial Maps
Digital aerials add a realistic feel to the maps and can be overlaid with roads, shopping centers, retailers, traffic counts, etc.

Sample Aerial Map - Hover over the thumbnail image with the mouse pointer to view the larger image...



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